How to Confidently Contact Your Warm Market
Have you been too nervous—or simply unsure what to say—when trying to contact your warm market – people you already know about your business?
Today, I’ll give you some insight on how to contact your warm market effectively, so it feels natural and not “salesy.”
You’re not alone.
Let’s dive in.
Your Past Actions Matter (And That’s OK)
In networking, your results often reflect the relationships and reputation you built before starting your business.
In the video below, I explain this in more detail.
🎥 Watch it now, then come back and we’ll break it down together.
Don’t Be Pushy—Be Professional
Here’s the thing—you already know your warm market. These people aren’t strangers, so they won’t put up a wall unless you’ve given them a reason to.
If you’ve pitched them aggressively in the past with other programs, they might hesitate. That’s why this time, you need to show up differently.
Approach with this mindset:
“Are you open to checking something out?”
If they’re open, great! Share a third-party tool—a short video or a simple landing page—and book a time to follow up.
If they’re not interested? Drop it. Never push, never pitch again.
They’ll remember your professionalism, and when they see your results later… they might come back on their own.
Don’t Burn Bridges—Build Credibility
The truth is, how you treat your warm market reflects on your brand and on the entire industry. So be someone others look up to.
Be the person that represents professionalism, not pressure.
Even if they say no today, your reputation can bring them back tomorrow.
Always Keep Your Pipeline Full – Contact Your Warm Market
Here’s one of the most important truths in networking:
It’s a numbers game.
Don’t get emotionally attached to whether a single person joins. If you only have a few people to talk to, you’ll sound desperate—and people pick up on that.
Instead, keep reaching out. Talk to new people every day.
Confidence comes when you have abundance in your pipeline.
Prospecting Is Just the Beginning
Prospecting—especially on social media—is a fantastic way to get started. But it’s not scalable forever.
Eventually, you’ll want to move into attraction marketing. That means creating content like:
- Social media posts
- Blog articles
- YouTube videos
- Tweets and short-form reels
Then, learn how to drive targeted traffic to that content.
This creates leverage and positions you as a leader in your space.
Ready for Help?
If you’d like guidance with your marketing, messaging, or overall strategy…
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How To Build Your Business For FREE Using Facebook Alone.
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Step 1. Why & How to Create a Community.
Step 2. Create Compelling Content
Step 3. Invite People To Get Your Community Rolling
Step 4. Personally Connect with New Members
Step 5. Communicate – Build Relationships
Step 6. Invite and Close People Into Your Business.
Step 7. Help them get up and running.
Step 8. Wash Rinse Repeat.
